Gabriele Barreca · Web developer

A website is a promise to your next client.I'm the one who keeps it.

Since 2022 I've been building websites for people who run a real business and can't afford a shop window that just "looks present". No agency in between: the person in this photo is the same one who writes the code, answers your emails and stays after launch.

You talk directly to me, not to an agency.30 minutes · Free · Reply within 24 hours

Gabriele Barreca, web developer in Macerata, in the mountains at sunset

Gabriele Barreca

Web developer · Macerata

3+ years
of real client projects, since 2022
24 hours
the longest you'll ever wait for a reply
No middlemen
you always talk to the person writing the code

My story

Where my obsession with websites that bring clients comes from.

I started in 2022 with one question stuck in my head: why do some websites bring in clients every week while others, just as beautiful, only collect digital dust?

The answer wasn't in the code. A site that doesn't convert rarely has a technical problem: it has people in front of it who don't understand, who don't trust, or who don't know what to do next. So I studied everything that comes before and after a line of code.

Since then I don't open the editor on day one: first I understand who your customers are and what holds them back, then I build. And once the site is live I don't go by gut feeling: I watch where people click, where they get lost, and fix only what matters.

What I studied beyond code

  • Conversion psychology
  • Action-oriented UX
  • Persuasive copywriting
  • Data analysis

Launch isn't the finish line.It's where I start measuring.

I work with a handful of clients at a time. That means quick replies, someone who knows your project inside out, and someone who doesn't disappear after delivery.

What you get

Not a "pretty" website. A website that works for you, around the clock.

I work with entrepreneurs and professionals who want one thing from their site: real enquiries. Here's what you're left holding at the end.

The path every page builds

A website that guides to action

Every page walks the visitor step by step: it answers their doubts, removes hesitation and leads them to contact you. No confusion, one clear path.

Words that sell for you

I write content that explains why you're different from competitors and why they should choose you. Your strengths come through on their own.

What you get

Clear numbers to keep an eye on

You see how many people visit the site, how many contact you and how many become clients. You understand right away what works and where to improve.

What you get

Manage your content independently

I teach you to publish articles and update pages whenever you want. The structure stays solid, you update without depending on me.

What you get

How we'll work

From the first call to launch, you always know what happens next.

Four steps, zero surprises: every project follows the same path, and at every step you already know the next one.

  1. Step / 04

    Discovery call, free

    Thirty minutes on your business, your goals and your budget. Zero pressure, zero hard selling: if it's not for me, I'll tell you honestly.

  2. Step / 04

    Tailored proposal

    What your business really needs, how we'll bring in more clients, timelines and costs in black and white. No surprise line items, ever.

  3. Step / 04

    We build together

    You see progress in real time, you give feedback, I adjust quickly. We stay in touch for the whole project, not just at handovers.

  4. Step / 04

    Launch and growth

    The site goes live, but it doesn't end there. In the first months we monitor results together, optimise where needed and I help you grow the project.

No pressure, ever: if I don't think I can help you, I'll say so on the first call.

Your next step

Now you know who I am. Tell me who you are.

Half an hour on the phone, no obligation: you tell me about your business, I tell you honestly whether and how I can help. We leave the call with the next steps already clear.

You talk directly to me, not to an agency.

Free · No obligation · Reply within 24 hours

Write to me

Tell me what you want to build. We'll figure out the rest together.

Gabriele Barreca, web developer in Macerata, Italy

Gabriele Barreca

Web developer · Macerata, Italy

I read every message myself, one by one. No ticket, no sales department: on the other side is the same person who will write your site.

AvailableI'm currently accepting new projects and consultations.

What happens after you hit send

  1. Your message reaches me

    Not an auto-responder. I read it to understand what you actually need.

  2. I reply within 24 hours

    With a few precise questions, or a proposed date to talk.

  3. A free 30-minute call

    We leave the call with the next steps clear. Then you decide, no strings attached.

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